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34. SEO is not a one-shot process. The search landscape changes everyday, so expect to work on your optimization daily.
42. Links (principally deep links) from a high PageRank site are golden. High PR indicates high believe, so the back links will carry more weight.
44. See whether your hosting company attempts “Sticky” forwarding when moving to a current domain. This allows temporary forwarding to the new domain from the old, maintaining the new URL in the residence bar so that consumers can gradually get used to the new URL.
Richard V. Burckhardt, also understood as The Web Optimist, is an SEO trainer based in Palm Springs, CA with over 10 annuals experience in search engine optimization,marlboro menthol, web evolution and marketing.
17. When link architecture, consider quality, not quantity. One single, good, authoritative link can do a lot more for you than a dozen penniless quality links, which can actually hurt you.
Apr 23 2008
52. Broaden your range of services to include video, podcasts, news, social content and so forth. SEO is not almost 10 blue links anymore.
4. Don’t be obsessed with PageRank. It is just one isty bitsy portion of the ranking algorithm. A site with lower PR can actually outrank one with a higher PR.
29. You obtain NOTHING from paid links except a few clicks unless the links are embedded in body text and NOT manifest sponsored links.
19. Not only should your links use keyword fasten text, yet the text approximately the links ought too be related to your keywords. In additional words, surround the link with descriptive text.
20. If you are on a shared server, do a blacklist check to be sure you’re not on a proxy with a spammer or banned site. Their negative notoriety could affect your own rankings.
54. If you have pages on your site that are very alike (you are concerned about duplicate content issues) and you want to be sure the correct one is included in the search engines, place the URL of your accepted page in your sitemaps.
13. Frames, Flash and AJAX always share a common problem – you can’t link to a single page. It’s either always or nobody. Don’t use Frames at always and use Flash and AJAX sparingly for best SEO results.
37. Optimize the text in your RSS feed just like you should with your posts and web pages. Use descriptive, keyword rich text in your title and description.
32. Give every page a focus on a single keyword phrase. Don’t attempt to optimize the page for several keywords in a hurry.
49. Use the words “image” or “picture” in your photo ALT specifications and captions. A lot of searches are for a keyword plus one of those words.
41. There are two ways to NOT see Google’s Personalized Search results:
16. If your site content doesn’t alteration constantly, your site absences a blog because search spiders like fresh text. Blog at fewest 3 period a week with nice, fresh content to fared those little crawlers.
14. Your URL document enhancement doesn’t stuff. You can use .html, .htm, .asp, .php, etc. and it won’t make a difference as distant for your Search Engine Optimization is concerned.
50. Enable “Enhanced image search” in your Google Webmaster Central list. Images are a huge part of the new blended search results, so allowing Google to find your photos will help your SEO efforts.
24. Make sure your site is cozy to use. This tin affect your link creating aptitude and popularity and,newport cigarettes coupons, thus,marlboro red, your ranking.
(1) Log out of Google
40. You’re better off letting your site pages be found naturally by the crawler. Good universal navigation and linking will serve you many better than depending only on an XML Sitemap.
31. Give them someone to speak about. Linkbaiting is simply good content.
48. Surround video content on your pages with keyword rich text. The search engines look at surrounding content to define the usefulness of the video for the interrogate.
15. Got a new web site you want spidered? Submitting through Google’s regular obedience form can take weeks. The quickest path to get your site spidered is at getting a link to it through distinct quality site.
39. Pay consideration to the context surrounding your images. Images can rank based on text that surrounds them on the page. Pay attention to keyword text, headings, etc.
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35. Cater to influential bloggers and administration sites who might link to you, your images, videos, podcasts, etc. or query to reprint your content.
1. If you absolutely MUST use Java script drip down menus, picture charts or image links, be sure to put text links somewhere on the page for the spiders to emulate.
22. When optimizing your blog posts, optimize your post heading label independently from your blog heading.
2. Content is king,newport 100s, so be sure to have good, well-written and unique content that will focus on your primary keyword or keyword phrase.
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, retard the store date of the page where your link ambition be located in Google. Search for “cache:URL” where you substitute “URL” because the tangible sheet. The newer the storage appointment the better. If the sheet isn’t there or the cache appointment is more than one month age, the page isn’t value much.
38. Use captions with your images. As with weekly photos,
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, location keyword rich captions with your images.
25. Give link adore, Get link love. Don’t be miserly with linking out. That will encourage others to link to you.
3. If content is sovereign, then links are queen. Build a network of quality backlinks using your keyword phrase as the link. Remember, if there is not good, rational cause for that site to link to you, you don’t want the link.
Everyone loves a good tip, right? Here are 55 quick tips for search engine optimization that even your mother could use to get cooking. Well, not my mother, but you get my point. Most folks with some web design and beginner SEO perception should be able to take these to the bank without anyone problem.
43. Use utter links. Not only will it make your on-site link navigation fewer prone to problems (like links to and from https pages), but if something scrapes your content, you’ll get backlink nectar out of it.
(2) Append &pws=0 to the end of your search URL in the search bar
33. SEO is needless if you have a feeble or non-existent cry to behavior. Make sure your call to operation is explicit and present.
46. To get the best contingency for your videos to be found by the crawlers, build a video sitemap and account it in your Google Webmaster Central account.
23. The base line in SEO is Text, Links, Popularity and Reputation.
51. Add viral components to your web site or blog – reviews, sharing features, ratings, guest comments, etc.
28. Some of your maximum invaluable links might not appear in network sites at all but be in the form of e-mail communications such as newletters and zines.
36. Get the landlord or CEO blogging. It’s priceless! CEO influence aboard a blog is incredible as this is the VOICE of the company. Response from the landlord to reader remarks will reason your credibility to skyrocket!
47. Videos that show up in Google blended search results don’t just comesintoseffect YouTube. Be sure to submit your videos to other quality video sites like Metacafe, AOL, MSN and Yahoo to label a few.
45. Understand social sale. It IS part of SEO. The more you know about sites like Digg, Yelp,newport cigarettes, del.icio.us, Facebook, etc., the better you will be able to contest in search.
10. Use keywords and keyword phrases appropriately in text links, image ALT attributes and even your domain name.
55. Check your waiter headers. Search for “check waiter header” to find free online tools for this. You absence to be sure your URLs report a “200 OK” status or “301 Moved Permanently ” for redirects. If the status shows anything another, check to be sure your URLs are set up properly and accustomed consistently throughout your site.
Ditch the index.html or default.php or however the page is and forever link back to your domain.
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6. Fresh content can help enhance your rankings. Add new, useful content to your pages on a regular root. Content freshness adds relevancy to your site in the eyes of the search engines.
30. Links from .edu domains are given pleasing heaviness by the search engines. Run a search for possible non-profit .edu sites that are looking for sponsors.
7. Be sure links to your site and among your site use your keyword phrase. In other words, if your target is “blue widgets” then link to “blue widgets” instead of a “Click here” link.
26. Search engines like solitary content that is also quality content. There can be a difference between solitary content and quality content. Make sure your content is both.
11. Check for canonicalization issues – www and non-www domains. Decide which you want to use and 301 redirect the other to it. In other words, if is your predilection, then should redirect to it.
8. Focus on quest clauses, not unattached keywords, and put your place in your text (“our Palm Springs store” not “our store”) to assist you get base in regional searches.
12. Check the link to your home page throughout your site. Is index.html additional to your domain name? If so, you’re splitting your links. Outside links work to and interior links go to
9. Don’t design your web site without considering SEO. Make sure your web designer understands your expectations for organic SEO. Doing a retrofit on your shiny new Flash-based site later it is built won’t slit it. Spiders can creep text, not Flash or images.
18. Search engines want natural language content. Don’t try to material your text with keywords. It won’t work. Search engines look at how numerous times a term is in your content and if it is abnormally lofty, will calculate this against you preferably than for you.
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55 Quick SEO Tips Even Your Mother Would Love
27. If you absolutely MUST have your chief page as a splash page that is all Flash or one big image, place text and navigation links below the fold. |
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